Roger Basler de Roca: AI keynotes on judgement, not hype.
Evidence-based keynotes on cognitive offloading, AI agents and AI literacy that leave your leadership team with concrete decisions.
4 stage languages: EN, DE, FR, ES · 100+ keynotes a year · works in six languages
What your audience will leave with
Every keynote is built around outcomes for your people, not a tour of the latest tools.
Strategic clarity
A shared, jargon-free view of what AI really means for your organisation.
Practical AI use cases
Concrete, real-world examples your teams can act on immediately.
Confidence in AI decisions
Leaders who know what to adopt, what to delay and what to avoid.
Concrete next steps
A clear direction to move on Monday, not a list of buzzwords.
Less hype, more orientation
An honest, European, evidence-based perspective on AI.
AI is a Mirror. Let's Build a C.L.E.A.R. Future.
For years, we've been asking the wrong question about artificial intelligence. We've marveled at its speed, debated its power, and feared its potential to replace us. But as we stand at the dawn of 2026, the year of the AI agent, we must ask a more profound question: what does it show us about ourselves?
I believe AI is the most powerful mirror humanity has ever built. It reflects our brilliance and our biases, our compassion and our contradictions. The code we write is not neutral; it is encoded with our values. This is why the rise of autonomous AI agents, systems that can act on our behalf, is a critical moment for us all.
To navigate this new era, we need more than just faster algorithms and bigger data sets. We need a new philosophy. We need a framework that puts humanity at the center of our technological progress. We need to build a future that is C.L.E.A.R.
The C.L.E.A.R. AI Principle
C.L.E.A.R. is not a technical checklist. It is a human-centric framework for leaders who want to build a future where technology serves humanity, not the other way around.
The Choice is C.L.E.A.R.
The age of AI agency is here. The mirror is in front of us, clearer and more powerful than ever before. It is showing us who we are and who we have the potential to become.
The choice is ours. Let us choose to build a C.L.E.A.R. future.
Why Roger is different from other AI speakers
The method matters more than the person. Here is what your audience gets that they will not get elsewhere.
What Audiences Say
View all 760+ reviews on ProvenExpert"Roger was absolutely convincing with his keynote and the subsequent workshop on AI in sales. (translated from German)"
Viktor B.
20 Oct 2026 · Keynote and workshop
Keynotes on Judgement, Agents and AI Literacy
The Offloaded Mind: Why AI Makes Us Faster, Not Smarter
01 · Signature keynote
Organisations are measuring AI adoption while quietly losing the ability to evaluate what AI produces. Drawing on his research on cognitive offloading and implementation work with 60+ companies, this session shows where cognitive offloading creates leverage and where it erodes the expertise a business depends on, and gives audiences a way to distinguish the two.
- Formats
- 45, 60 or 90 minutes
- Audience
- Leadership teams, conferences, professional associations
Three takeaways
- A working definition of cognitive offloading and where it pays off
- Signals that expertise is eroding inside a team before output quality drops
- A practical rule for deciding which judgement stays human
From Copilot to Agent: What Changes When AI Stops Answering and Starts Acting
02
The shift from chat interfaces to autonomous agents is a structural change, not a feature update. This session explains what agentic AI means in operational terms, which platforms are reshaping the market, and what changes for process design, accountability and leadership, built on current implementation work including projects for SAP and Zumtobel.
- Formats
- 45 or 60 minutes
- Audience
- Executive teams, technology and operations leadership
Three takeaways
- What separates a copilot from an agent in operational terms
- Where accountability sits once software takes actions
- How to redesign a process for agents without losing control
The Competence Gap: Building an AI-Literate Organisation
03
Most AI training teaches tools. Tools change every quarter, competence does not. This session presents a three-pillar model developed across 60+ mandates: data literacy, structured dialogue with machines, and verification of machine output, including the CRAP test used in companies and universities.
- Formats
- 60 or 90 min keynote, half or full day workshop
- Audience
- Whole workforces, HR and L&D, universities
Three takeaways
- The three pillars of AI literacy that outlast any single tool
- The CRAP test for verifying machine output
- A path from one-off training to lasting internal capability
Sovereign by Design: Europe's AI Dependency and What to Do About It
04
European organisations are building critical processes on infrastructure they neither own nor govern. This session examines the dependency in concrete terms, from data residency and EU AI Act exposure to which European alternatives exist and where they fall short. Strategic rather than political, ending in decisions rather than warnings.
- Formats
- 45 or 60 minutes
- Audience
- European conferences, public sector, regulated industries, boards
Three takeaways
- Where the real dependencies sit: data, models, infrastructure
- What EU AI Act exposure means for day-to-day operations
- Which European alternatives are viable today and which are not
Why Global Event Organizers Choose Roger
Multilingual Mastery
Works in six languages. Keynotes are delivered in English, German, French and Spanish.
Technical Depth Meets Stage Presence
25+ years of professional experience in digital business, combined with research on cognitive offloading and implementation work with 60+ companies.
Practical, Not Theoretical
Every keynote includes immediately actionable insights from real companies implementing AI today.
Customized for Your Industry
Tailored content for healthcare, manufacturing, finance, real estate, technology, or any sector.
Virtual, Hybrid, or In-Person
Equipped with professional infrastructure to deliver world-class presentations in any format.
European Perspective
Unique focus on European AI development, sovereignty, and regulatory frameworks (EU AI Act).
Ideal for your event
Roger regularly headlines and moderates formats where clear AI orientation drives the agenda.
Trusted By
Leading Organizations
From IBM to the International Stage
Roger Basler de Roca began his career in marketing at IBM, then spent eight years in direct investments and venture capital at a family office. He lived and worked in China, Spain, the USA and Canada for twelve years. Based in Zurich, Switzerland, he has 25+ years of professional experience in digital business.
He holds an MSc Digital Business (BFH) and is currently researching cognitive offloading for his planned doctoral dissertation. He lectures at ZHAW, FHNW and HWZ, supports AI implementation at 60+ companies and delivers 100+ keynotes per year.
Roger is a TEDx speaker and author of 14+ books. His keynotes examine cognitive offloading, AI agents, AI literacy and European AI sovereignty, with decisions grounded in implementation experience.
Artificial is the machine. Intelligence has to come from humans.
On Stage Worldwide
Captivating audiences at international conferences, corporate events, and industry summits
Event Planner Kit
Everything you need to announce, brief and stage the keynote in one place.
Speaker bios
Copy-and-paste bios for your programme, website and press.
Roger Basler de Roca researches cognitive offloading and delivers AI keynotes on human judgement, agents, literacy and European sovereignty. Based in Zurich, he supports 60+ companies, delivers 100+ keynotes per year in English, German, French and Spanish, and lectures at several Swiss universities of applied sciences.
Press & stage assets
Available on request: contact us for the full media pack.
- Press photos (high-resolution)
- Logos
- Stage photos
- Technical rider
- Moderator introduction
Booking FAQ
Book Roger for your event
Tell us about your event and we will get back to you, typically within 24 hours.
Recognition
CONTRA Top Speaker Award 2024 and 2025
TEDx Speaker
1st place International Speaker Contest (ISC) Waiblingen 2024, 120/120 points
Top 100 Speakers Excellence Member 2027
Favikon 2026: No. 1 in AI Education in Switzerland, No. 3 in the German-speaking region
760+ reviews on ProvenExpert
Author of 14+ books
Author & Thought Leader
Published Books
Prompted Minds
Published in 2026
KI Kann ich: Zwischen Prompt und Purpose
A practical guide to AI implementation
Delete the Hype: 35 Mythen...
Debunking AI myths with evidence
The Offloaded Mind: Why AI Makes Us Faster, Not Smarter
In progress
Recent Articles
AI Is Still a Child, and the Mirror It Holds Up Is Ours
Medium
Being Nice to AI: Why Prosocial Interaction Matters
Medium
The Rise of the AI Ambassador: Bridging the Knowledge Gap
Medium
How small Language Models in AI could reform Education
AI & Business Transformation
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Direct Contact
Analytics Agentur
The Circle 6, 8058 Zurich, Switzerland